Nissan shut down the operation of Datsun brand in India

Kenneth John Published: April 20, 2022, 03:43 PM IST

Nissan, the Japanese carmaker, stated on April 20, 2022, that the Datsun brand will be discontinued in India.

Nissan said in October 2019 that it will phase down the Datsun brand internationally following the closure of operations in Russia and Indonesia. Datsun's 9-year presence in India has come to an end with the recent decision.

While the Datsun Go and Datsun Go+ models have previously been discontinued, Nissan has now confirmed that the Redigo has also been discontinued.

Nissan has promised to continue to serve current Datsun customers with servicing, aftermarket parts and warranty services. Customers should be able to readily reach service touchpoints because Nissan has a robust network across the country.

Datsun sold 4,296 vehicles in India between January and December 2021, accounting for only 0.09 percent of the market at the time. Last month, Datsun sold 0 units, with none of their three models finding a customer.

Nissan said in an official statement, "As part of Nissan's global transformation strategy, the company is focusing on core models and segments that bring the most benefit to customers, dealer partners and the business. Production of the Datsun Redi-GO has ceased at the Chennai plant. We can reassure all existing and future Datsun owners that customer satisfaction remains our priority, and we will continue to provide the highest levels of aftersales service, parts availability and warranty support from our national dealership network".

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