Yamaha announces 'Gully Cricket' tournament
Yamaha Motor India Sales Pvt Ltd has announced its very first street cricket tournament called 'BRO's Cricket League'. It is a part of Yamaha's initiative to connect with the Indian youth, the target segment of its Yamaha Ray Z.
The tournament is open for all, and you can participate by registering at any of the select 100 Yamaha dealerships across all the major cities in the country. The six-a-side tournament will take place in 99 locations across India. The registrations will take place from 24-30th August 2013. The winning team has an opportunity to win Rs 1 lakh as well as attractive Yamaha merchandise.For more details log on to yamaha-motor-india.com.
"The festival season is fast approaching and we could not think of a better time to re-establish our connection with our customers than through our very first Gully Cricket Tournament – 'Bro's Cricket League'. Through this initiative, we want to encourage the street cricket that we've been so familiar with since our childhood. With the help of gully cricket, we will be able to reach out to a wider audience in every nook and corner of the country," said Roy Kurian, vice-president, Yamaha Motor India Sales Pvt. Ltd.