Yamaha India to encash on the festive season with new offers finance schemes
The festive season is when automobile manufacturers see positive demand for their new offerings. While the ongoing COVID19 situation has changed what used to be the norm before, automobile brands are still gearing up to be a part of the celebrations with new launches and attractive offers. Yamaha India has announced its plans to encash on the festive season in Maharashtra with new offers and low downpayment schemes on its 125cc scooters. Yamaha mentions the company's renewed activities are planned against the backdrop of strong sales generated in the months of July and August 2020 after relaxations in the lockdown.
The two-wheeler manufacturer will be doing its engagements and promotions through online services in the coming months. A huge chunk of the demand is believed to start from Navaratri and onward to Diwali and Christmas, states Yamaha. The company will be offering low down-payment schemes as low as Rs 999 on its popular scooter models like the new 125 cc Fascino 125 FI and Ray ZR 125 FI.
"Maharashtra has a potential two-wheeler market in the country and Yamaha is keen to further explore the market of the state. With a strong focus in 2020 despite COVID 19 scenario escalating in the state, Yamaha in Maharashtra have registered a decent "reviving" sale in July 2020, and 5% growth in August 2020 with respect to August 2019. Quite certainly, it establishes the worth of the company's strategic direction and Yamaha will further endeavour to enhance its footprint in Maharashtra two-wheeler market by improving retail with the help of various digital engagements besides facilitating festival buy with various schemes and offers." commented, Ravinder Singh, Senior Vice President, Sales & Marketing, Yamaha Motor India Sales.
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