Steelbird launches Yo Yo range of helmets in India

Steelbird Hi-tech India Ltd. has launched its new range of helmets in India. These half-face helmets are said to be equipped with the longest visor covering the face till chin. The company says that the unisex helmets feature Italian design and are aimed at the younger generation. Which is perhaps why this particular range is called Yo Yo. Yes, that's what these helmets are called. And yes, it's printed right across the front part of the shell. Which would be great if you're a fan of the Indian rapper or the spiralling, swinging toy and you want to alert everyone at a traffic signal of that. Nobody will judge you.

"The ISI standard Yo Yo helmet with imported iridium coated unbreakable polycarbonate anti-scratch visor has been planned for youth mainly, both male and female. 3G-13-RT / 3G-14-RT micro-metric buckles for meeting European standards, polyester webbing used chin-strap and anti-theft ring are the main attribute of Yo Yo helmets. Although ratchet locking system, shell material Hi-impact ABS and designer interior is also frequently drawing rider's attention," said Shailendra Jain, group head – sales and marketing, Steelbird Hi-tech India Ltd.

The visor cum ratchet of the helmets have a mechanical gear system. The company plans on retaining the existing three sizes - 560mm, 580mm and 600mm. Size adjustment is done via the chin strap. They will be offered in glossy and matte finishes with high density EPS foam inside, priced at Rs 1,099 and Rs 1,249, respectively.

"More than 85 per cent of two wheeler riders use non ISI standard helmet because of its cheapest price but they forget that they are compromising on their safety. With Yo Yo, we are expecting enthusiastic crowd because of its stylish design, light weight and also the balanced price," added Shailendra Jain.

We have not seen any flip-face helmets pass the impact tests for the chin bar, which means that while they may offer the weather protection of a full-face, they do not offer impact protection like a full-face helmet does. Half-face helmets are a popular choice, not necessarily a safer one though. You should buy a half-face if you think the trade-off between low facial protection and high practicality works for you.