Renault India announces benefits of up to Rs 70,000 on Duster, Kwid and Triber
Renault India has announced a new promotional campaign to ring in Independence Day. Under this scheme it is offering benefits of up to Rs 70,000 on the Renault Duster, up to Rs 35,000 on the Kwid and up to Rs 30,000 on the Triber. This campaign also includes a no EMI option for the first four months and finance at a special rate of 6.99 per cent.
Alongside this, the Renault India has also widened its footprint in the country. It has added 17 new sales and service touchpoints in the country, taking this number to 390 sales and 470+ service touchpoints, which include 200+ Workshop On Wheels locations across the country. The new facilities are located in Himachal Pradesh (4 ), Telangana (3), Rajasthan (2), Uttar Pradesh (2 ), along with one each in Delhi, Punjab, Andhra Pradesh, Assam, Tamil Nadu and Maharashtra. This has been done to match the strong sales growth that the French brand has achieved in India. The facelifted Kwid and the newly launched Triber AMT have seen strong demand. This will be followed by the BSVI turbo-petrol Duster.
The new facilities have been designed according to the RenaultStore concept. The company calls RenaultStore a new generation of dealerships which have been conceptualized to best address the evolving needs of customers by highlighting the value of the brand, products, services and accessories in a modern and more effective manner.
Like most other carmakers, Renault has focused on growing its digital presence in the last few months. On the ground level, Renault has countered the COVID19 threat by taking necessary measures like fumigating showrooms and workshops every day. Dealerships have been advised to maintain daily monitoring, social distancing, periodic temperature checks, regular sanitization including staff, customers, meeting rooms and test drive fleet. Masks and sanitizers are also expected to be made available across all showrooms and workshops.
Venkatram Mamillapalle, CEO and managing director of Renault India said of the new dealerships, "India is an important market for Renault's global growth plans, and we have a thorough business strategy for this dynamic automotive market. This is reflected by our robust product enhancement strategy, our rapid network expansion and fervent efforts to ensure customer delight. Although we are cautious given the current situation, it is encouraging to see that we are attracting new dealers in these times, as well as getting more investments and expansion requests by existing partners. This is enabling us to expand our presence to cater to more customers in metro cities as well as emerging tier II-IV cities across the country."
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