Mercedes-Benz India forays into Vizag with it's first-ever dealership; registers a record 50 cars deliveries highlighting the potential of the region

Published: January 21, 2020, 05:24 PM IST

? Mercedes-Benz India bucks the auto slowdown trend with the highest Q4 sales of 3871 units (+3.3%), retains its no. 1 position for the 5 th time in a row with the total
sales of 13,786 units in 2019

? Mercedes-Benz's mantra for the year 2020 is 'Restless for Tomorrow', which inspires a host of exciting initiatives from MB India comprising intensive product, network and customer services offensive plans

? Mercedes-Benz Silver Star inaugurated its first-ever outlet in Vizag with a record delivery of 50 cars

? Investment of Rs. 3.5 crores | Spread across a massive area of approx. 30,000 sq. ft.| 20 professionally trained staff | 10 service bays | Can service 3600+ cars per year

? The new dealership is fully equipped to provide an array of personalized services to its customers including: Preventive Maintenance & General Repair, Body & Paint Repair, sale of accessories & collections and other value-added services

? The world-class facility also entails a dedicated Customer Lounge, our Customer's favorite Café Mercedes and adedicated Merchandise and Accessories corner

? With this facility Mercedes-Benz India will boast of 96 outlets in 48 cities in the country – highest retail network strength in the luxury car segment

Vizag The largest luxury carmaker in India, Mercedes-Benz, today inaugurated it's first-ever facility in Vizag, expanding its footprint to the capital of Andhra Pradesh. The
inauguration of the world-class Silver Star facility, underlines Mercedes-Benz's customercentric approach to take the brand closer to its customers. The inauguration also marked the delivery of record 50 cars, the biggest by any luxury carmaker in the state of Andhra Pradesh. Situated in the heart of the city, the facility will act as one-stop-shop for all the sales and customer service requirements for customers in Vizag and adjoining areas. Mr. Martin Schwenk, Managing Director & CEO, Mercedes -Benz India, and Amith Reddy Nalla, Founder, Silver Star inaugurated the facility.

Martin Schwenk, MD and CEO, Mercedes-Benz India said, "Mercedes-Benz is the largest luxury car maker in the country and we are glad to retain our leadership position in the market for the fifth year in a row. In 2020, we have an exciting year ahead of us and we are confident that we will be able to excite our customers and brand enthusiasts. Restless for Tomorrow is going to be our brand motto for 2020 which is inspired by the success of our customers and we will be creating new benchmark in the automotive market in India."

He further added, "Continuing our success story, we have created a positive momentum in Vizag with a record delivery of 50 cars. An unprecedented wave of interest from our customers here in Vizag, led us to open our first-ever dedicated outlet and I am excited with the enthusiasm seen for Mercedes-Benz in Vizag. Vizag is an important emerging market for Mercedes-Benz in India, and we see immense potential in this region. Now with this world-class facility, our customers can have easy access to their favorite Mercedes-Benz in the region."

Mr. Amith Reddy Nalla, Managing Director, Silver Star said, "We are proud of our association with the largest luxury carmaker in the India and excited to further expand our automotive footprint. Silver Star has experience in luxury automotive business and customer centricity has been key to our success over the years. With a strong presence in the markets of Telangana, and now, Andhra Pradesh, we are confident of delivering and fulfilling the needs of customers in Vizag. The existing and potential customer base majorly comprises doctors and real estate professionals. GLE is one of the preferred
cars in this region by the customers. This world-class modern luxury dealership is our commitment to the customers of this market, and we are set to introduce them to an
unparalleled vehicle ownership experience."

Highlights of Mercedes-Benz Silver Star dealership:

? With an Investment of Rs. 3.5 crores, this is the first-ever luxury car dealership by Mercedes-Benz in the city of Vizag, Andhra Pradesh
? This region witnessed a record delivery of 50 cars
? Located in the capital of Andhra Pradesh, the facility is spread across 30,000 sq. ft. area with 20 professionally trained staff and 10 service bays for Preventive Maintenance & General Repair, Body & Paint Repair
? The service facility can service over 3600 cars per year
? The luxury facility consists of Café Mercedes, Mercedes-Benz accessories & merchandise section and customer lounge

DISCLAIMER: This information is published as per the press release sent to us. It has not been verified or ratified by OVERDRIVE.

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