Piaggio India goes digital with online bookings of Vespa and Aprilia two-wheelers
Many automobile manufacturers in India have resorted to go digital by bringing their range of vehicles on an online platform, to make it easy, convenient and also safe for its prospective buyers. Following numerous four-wheeler manufacturers, it is now the two-wheeler manufacturers who are offering online booking and even home delivery. Piaggio India, the mother brand of Vespa and Aprilia two-wheelers announced two separate online platforms for two two brands. Here is the link to Aprilia's online shop and this one for Vespa's online shop
Both these platforms will offer the whole range of vehicles with essential information on the ex-showroom and on-road prices, along with giving the prospective buyer an option to apply for a loan, calculate the EMI and also book their preferred two-wheeler online, by paying Rs 1,000. Piaggio dealers can connect with the customers through this platform, can receive booking on customer's choice of scooter and get in touch with the customer. They will also provide consultation on all their queries and facilitation. They can get customers documents on email and complete the registration and then the delivery of Vespa and Aprilia at the doorstep of the customer by trained professional from dealership.
"As a global brand, we are always focussed towards providing the best in class experience to our esteemed customers. We look forward to deliver best solutions in the given situation to ensure that we help address concerns of our customers. Our new online shops is a step in that direction; with the digital footprint, Vespa and Aprilia's retail facilitation bringing our dealers online to provide a contactless service. We are constantly innovating with our products and processes to address the needs of changing times, and we have planned many more initiatives in near future for our customers. We are committed to facilitate our customers to experience our world class brands and products to fulfil their needs of mobility and empower to enrich their individual lifestyle with adequate safety in the current situation." commented, Diego Graffi, Chairman and MD, Piaggio India