New Mahindra Thar crosses 50,000 bookings in 6 months of launch

Tuhin Guha Updated: April 13, 2021, 11:14 AM IST

The new generation 2021 Mahindra Thar has crossed the 50,000 booking mark within six months of it being launched in the country. The Thar was first unveiled on August 15, 2020 and saw its India launch on October 2. The 2021 Mahindra Thar has been an instant success, with Mahindra clocking 9,000 bookings within three days of the 4x4's launch.

Veejay Nakra, CEO of Mahindra and Mahindra's automotive division said of this development, "We are overwhelmed with this unprecedented response that the All-New Thar has garnered; it has, infact, surpassed all our expectations.  The wait for the All-New Thar has been longer than expected and we sincerely appreciate our customers' patience and unwavering confidence in us while we are working with our suppliers to ramp up production in these challenging times."

2021 Mahindra Thar waiting period

The Mahindra Thar is witnessing significantly long waiting periods as Mahindra ramps up production to meet the unprecedented demand, a situation worsened by the ongoing semiconductor shortages. The company has fast-tracked the increase in production capacity at its Nasik facility and is working to reduced supplier bottlenecks too.

2021 Mahindra Thar engines

The 2021 Mahindra Thar can be had with two engine options. A first-ever 2.0-litre Stallion turbo-petrol makes 150PS and 320 Nm while the 2.2-litre mHawk diesel engine from the Scorpio has been added here too. This motor puts out 130PS and 300 Nm. Both engine options can be had with either a six-speed manual or a six-speed torque-convertor automatic. Read our review of the 2021 Mahindra Thar here. The Thar has also scored a four-star global NCAP safety rating.

2021 Mahindra Thar off-roading

The new Thar is based on Mahindra's Gen3 platform and sits on independent double-wishbone front suspension with a stabilizer bar and multilink coil spring rear suspension. There is a serious four-wheel-drive system with a transfer case, a mechanical locking rear differential and brake locking differentials on the front and rear axles. Mahindra says that the unladen ground clearance is 226mm when specified with the optional 18-inch tyres. These 255/65 R18 tyres have a 798mm diameter. Standard tyre size on steel rims is 245/75 R16. The Thar has an impressive 41.8? approach angle, 36.8? departure angle and 27? break over angle when specified with the larger tyres. Maximum water wading depth is 650 mm. Read about the time we took the new Thar dune-bashing here.

2021 Mahindra Thar prices

Prices for the Mahindra Thar start at Rs 10.00 lakh for the six-seater AX soft-top petrol which goes up to Rs 14.15 lakh for the four-seater LX hardtop diesel automatic. The top-spec petrol automatic costs Rs 13.95 lakh and the top diesel-manual is priced at Rs 13.25 lakh. All prices are ex-showroom.

Price (Ex-Delhi)
Starts Rs 9.8 Lakhs
Max Power(ps)
Max Torque(Nm)