Maruti Suzuki Alto sales cross 30 lakh units
India's largest selling car, Maruti Suzuki Alto has crossed the 30 lakh sales mark, as announced by the company today. The Alto has been the best selling car model in India for more than ten years. The milestone figure was achieved in 15 years and six months making it the only Indian vehicle brand to reach this mark.
Launched in 2000, the Maruti Suzuki Alto crossed the 10 lakh mark in 2008 and the 20 lakh mark in 2012. The popular hatchback is currently available with two engine options Alto 800 and Alto K10. Maruti also offers the option of CNG as well as automatic gear shift on the Alto. A couple of months back, Maruti also introduced driver airbag as an option from the base trim.
R S Kalsi, executive director, marketing & sales, Maruti Suzuki said, "Alto has constantly evolved to reflect the changing India. While Alto's true essence lies in its remarkable fuel efficiency, performance, attractive price and low maintenance, it has a zippy and sporty design that appeals to customers. Over the years, Maruti Suzuki has kept the brand rejuvenated with latest technology, features and design. Alto is being offered with features airbag and Auto Gear Shift at par with higher segment cars. These initiatives have helped enhance the brand's connect with its customers and maintain its popularity."
Maruti Suzuki exports 3.8 lakh units of the Alto to over 70 countries which include Srilanka, Algeria, Chile, UK and Netherlands.
Maruti Suzuki Alto touches historic 30 lakh sales milestone
| Alto, India's top selling model for over 10 years in a row,has crossed the30 lakh sales milestone in the Indian market. It took about 15 years and 6 months for Alto to achieve this historic figure. Alto is the only Indian auto brand to cross this milestone. Since its launch, Alto has found favour with its customers as an affordable car with good design, performance and high fuel efficiency. Customers, especially at the entry-level, have valued Alto as a win-win package of style and affordability. Commenting on this extraordinary landmark, Mr. R S Kalsi, Executive Director, Marketing & Sales, Maruti Suzuki said, "Alto has constantly evolved to reflect the changing India. While Alto's true essence lies in its remarkable fuel efficiency, performance, attractive price and low maintenance, it has a zippy and sporty design that appeals to customers. Over the years, Maruti Suzuki has kept the brand rejuvenated with latest technology, features and design.Alto is being offered with features airbag and Auto Gear Shift at par with higher segment cars.These initiatives have helped enhance the brand's connect with its customers and maintain its popularity." Additionally, over 3.8 lakh Alto have been exported to over 70 countries with Srilanka, Algeria, Chile, UK and Netherlands being its top markets. MSIL has regularly upgraded Alto with the latest technology and new featuresto meet the expectations of its buyers. Today Alto comes with a new improved exterior design, fresh interiors and superior powertrain. It comes with two engine options 800 cc and K10 and a CNG fuel variant. Keeping in mind the customer's needs Alto K10 is offered with the clutch-less Auto Gear Shift Transmission (AGS) technology.AGS makes driving comfortable in heavy city traffic conditions, without compromising on fuel efficiency. Alto is high on safety; it is the only brand in its segment to offer driver airbag as an option from base variant onwards. Besides, Maruti Suzuki's efforts in improving efficiency ensure that India's most popular car remains the most cost effective, despite introduction of latest features and technology in Alto. Since its launch in September 2000, Alto has remained in the limelight. Along with being the most loved car, Alto has received various awards and accolades over the years. | |
Related Stories
