KTM successfully organises Orange Day in Mumbai
KTM Motorcycles held an 'Orange Day' for its customers in Mumbai. The event was held on May 3 at the parking area of Imax Big cinemas in Wadala. The Orange Day was in its fourth iteration in Mumbai and was met with an overwhelming response from KTM owners and enthusiasts alike.
The contestants who finished on the podium were awarded for their performance
The 'Orange Day' is a platform through which KTM encourages all its customers to discover the true performance potential of their bikes on a racetrack and also interact with fellow owners. The event started at 5.30 in the evening. Before the riders hit the track they were coached by a racing expert who gave them valuable tips about basic racing and how to extract the maximum out of their bikes. After the classroom session there was a demonstration done on the racetrack which then led up to the final race. The contestants who finished on the podium were awarded for their performance.
The "Orange Day" is a platform through which KTM encourages all its customers to discover the true performance potential of their bikes
Apart from the action on the racetrack there were also stalls having KTM Powerwear and Powerparts. Service camp was also setup to keep the bikes in perfect running condition. All the attendees enjoyed an evening of fun, camaraderie, music and refreshments. The day ended with a spectacular stunt show which were performed on KTM 200 and 390 bikes.
Before the riders hit the track they were coached by a racing expert who gave them valuable tips about basic racing
Speaking at the occasion, Amit Nandi, head, KTM India, said "The KTM brand has its roots in racing and we want KTM owners to experience the thrills that a KTM bike can provide on a race track. Orange days are being conducted in every major city and will keep on growing in scale in the next few months. This is the third time we are conducting Orange Day in Mumbai, as the first version had received very encouraging response from KTM bike owners. KTM is an exclusive premium brand and we are keen to ensure we provide KTM customers an experience that is uniquely KTM."
Apart from the action on the racetrack there were also stalls having KTM Powerwear and Powerparts
KTM Conducts V.4 of Orange Day in Mumbai
| Mumbai, May 03, 2014: KTM, the European Racing Legend, conducted the fourth version of its "Orange day" for customers in Mumbai, riding on the overwhelming response to the first Orange Day held last year. The "Orange day" is conceptualized to make the customer experience the racing genes of the KTM 200 & 390 Duke. It gives the KTM owner an experience of performance of 200 & 390 Duke and also an opportunity to interact with the fellow KTM Duke owners on a race track. With more than 240 world championship titles in the various categories, including the consecutive 13 prestigious Dakar rally titles, racing is integral part of brand KTM. The racing philosophy is demonstrated in the way the bikes are designed. By using light but high strength alloy components, KTM bikes have one of the best power to weight ratio in its class. The "Orange Day" was organized at Imax Big Cinemas Parking Area, Wadala, Mumbai. The Orange Day started at 5:30 PM with the riders registering themselves for the racing. A classroom session was organized by a racing expert on the basics of racing and how to extract the most out of the KTM 200 & 390 Duke. This was followed up by a demonstration on the track and then the final race. Podium finishers were awarded and the event ended with a breath taking "stunt show" on KTM 200 & 390 Duke. All the KTM owners in the city were invited to participate in the Orange Day. Besides all the action on the track there was service-camps, stalls for KTM Powerwear and Powerparts, refreshments, music and a general ambience of fun and camaraderie. Speaking at the occasion, Mr. Amit Nandi (KTM India Head) said "The KTM brand has its roots in racing and we want KTM owners to experience the thrills that a KTM bike can provide on a race track. Orange days are being conducted in every major city and will keep on growing in scale in the next few months. This is the third time we are conducting Orange Day in Mumbai, as the first version had received very encouraging response from KTM bike owners. KTM is an exclusive premium brand and we are keen to ensure we provide KTM customers an experience that is uniquely KTM." Till now KTM has organized "Orange Day" at Mumbai, Pune, Bangalore, Hyderabad, Ahmedabad, Noida, Chennai, Vadodara, Jaipur etc. More KTM "Orange Days" would be organized in other Metro towns of India | |
