Fiat launches 'Freedom Drive' for its customers in India
FIAT Group Automobiles India Pvt. Ltd has launched "Freedom Drive" for customers in which they can drive away for three nights in a FIAT car to a location of their choice. This offer also includes attractive exchange packages by way of which customers can avail benefits upto Rs 1 Lakh. Customers can also win assured gifts on booking the Linea or the Punto.
Nagesh Basavanahalli, President and Managing Director, FIAT Chrysler India Operations with the 2013 Linea T-jet
In addition, FIAT has introduced other services at specially set up FIAT Pit Stops on the outskirts selected cities which will provide quick check ups to FIAT cars as well as others that are traveling out of city. These camps will be set up on city exits on the afternoon of 14th and 15th August in Mumbai, Pune, Chandigarh, Bangalore, Chennai and Ahmedabad. These camps are set up to ensure that the cars function perfectly and the customers enjoy a hassle-free drive.
"FIAT has been present in India for decades and has always been committed to the Indian consumers. With this initiative we intend to bring customers closer to our brand and give them the freedom to explore different places using their favourite FIAT car. This unique initiative gives our customers an opportunity to create innumerable positive memories with their beloved FIAT cars," said Nagesh Basavanahalli, President and MD, FIAT Chrysler (India).